Company Background
Xpeng Motors is one of China's emerging electric car manufacturers, dedicated to green environmental protection and sustainable development. The company strives to promote the adoption and advancement of electric vehicles, reduce environmental pollution, and offer greener transportation solutions.
Since the launch of the service center in Sweden in 2022, KS. has initiated collaboration with Xpeng, jointly exploring European user behaviors and brand spirit, redefining space and green technology scenes. Building upon extensive user research and space design guidelines (SI), KS. and Xpeng have successfully adapted and presented several Xpeng Spaces in the Nordic region. Additionally, our extensive collaboration was showcased at the Munich IAA Auto Show.
Project Introduction
The Munich IAA Auto Show is one of the world's top five auto shows and one of the largest international auto exhibitions in Europe. In 2023, it marked XPeng's debut, featuring the international versions of the P7i and G9 models for the first time on this globally acclaimed stage.
KS. collaborated with XPeng Motors to create the Open Space booth located at Munich's Königsplatz. KS. also assisted in supporting two media and dealer conferences and managed test drive experiences.