Alibaba Event

Company Overview

Founded in 1999 by Jack Ma, Alibaba Group has evolved into a global leader in technology, retail, and digital services, shaping e-commerce and cloud computing across markets. The company provides diverse online platforms, including Alibaba.com for B2B transactions, Taobao for consumer-to-consumer sales, and Tmall for business-to-consumer retail. Known for its record-breaking 2014 IPO and prominent role in global e-commerce, Alibaba has expanded beyond China, offering innovative solutions across logistics, digital media, entertainment, and AI through various subsidiaries like Lazada, AliExpress, and Cainiao​.

Project Introduction

With operations in over 190 countries, Alibaba’s vision is to connect buyers and sellers worldwide. The company supports international brands in entering Chinese markets and offers streamlined cross-border e-commerce options. Through Cainiao, its logistics arm, Alibaba also drives faster and more efficient global supply chains, handling millions of transactions daily. The group’s cloud computing segment, Alibaba Cloud, ranks among the top providers worldwide, delivering AI and data-processing solutions for businesses of all sizes.​

Held on June 24, 2024, the Alibaba Live Innovation Summit at Arena Berlin is a premier event aimed at empowering German businesses to scale globally through the latest advancements in e-commerce. Organized by Alibaba, the event is a hub for entrepreneurs, small business owners, and industry leaders looking to explore cutting-edge innovations and learn best practices in digital commerce. With a focus on enabling German companies to streamline operations, expand customer engagement, and thrive in a globalized economy, Alibaba’s summit highlights the evolving landscape of online retail and global trade.

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